“More people read Cosmo than the American Journal of Sociology.”

At 23, I entered a Ph.D. program. I aced quantitative sociology courses, led stats labs for my peers, and fell in love with research on sex and gender. Though, I remember telling one of my professors, “More people read Cosmo than the American Journal of Sociology.”

I meant it then and I mean it now. Data matters. So does reaching people where they actually are.

By 25, I had my Master’s degree, published research, and a choice: Stay in the Ivory Tower? Or, become a practitioner and truly build something new in the world? I chose the latter. I traveled, learned languages, and kissed new lips. And, I gained two decades of experience along the way.

I’m a reproductive justice advocate, communications strategist, and AI-accountability & digital-safeguarding consultant — and, before any of that, an award-winning sex educator and performing artist. The Washington Post called me a gifted storyteller. Harvard, SXSW, and Woolly Mammoth Theatre have put me in front of their audiences. Land O’Lakes, Newsweek, Planned Parenthood put me on their team.

Relationships make the world go round, and I deeply understand how human relationships actually work. That’s not something AI can beat.

It’s also why organizations bring me in when the system in question is an algorithm. Tech isn’t new for me. I was hand-coding websites as a college student in 1996, back when my then-boss eventually went on to work at Napster after graduating. I kept coding, back before social media, forums, and the internet as we know it now existed. And, I’ve been speaking and writing about tech, and doing digital strategy for organizations, since before most current conversations about AI even started.

The trust dynamics, the communication failures, and gaps between what people say they value and how they actually behave? For over 20 years, my team and I brought our knowledge and lived experience in these areas to more than 100 NGOs, nonprofits, foundations, and mission-aligned organizations.

We help them translate their work into stories that move donors, funders, policymakers, and the public. And we’ve got the data to prove it’s working. The organizations we’ve supported collectively manage over US$655 million in programming budgets. We’ve moved 900,000+ people in a single campaign, delivered 4X fundraising ROI, and driven newsletter open rates of 60–77% against a 15–25% sector average.

We work across nine intersecting areas of social impact: arts and culture for social change, civic engagement and voting rights, climate justice, food justice, healthcare access, human rights, immigration justice, income and employment equity, anti-racism / justice, and human rights, including AI accountability & digital safeguarding.

Experience has taught us that the most impactful interventions happen when rigorous evidence meets accessible storytelling.

Data without stories doesn’t move people. Stories without data don’t move capital. So, we do both.

We’re transatlantic to the core. My firm and team are based in the U.S, and I’m in Portugal. An American citizen and Portuguese resident, I’m fluent in Dutch and English, with working proficiency in Portuguese. My former U.S. Department of State posting was at the American Embassy in The Hague.

“Three Acts of Justice,” the white paper I coauthored with Harvard University Fellow Rachel Florman, provides a rights-based reproductive justice framework. It was published two years before the threats we anticipated materialized, including attacks on 14th Amendment protections like birthright citizenship and marriage equality that are making headlines now. We equipped artists, advocates, and policymakers with tools to fight back, and gave the EU a heads-up to prepare against the same anti-democratic forces taking hold in the U.S.

We align our work such that it directly advances the UN’s Sustainability Development Goals, and priorities of the EU’s Gender Equality Strategy 2026–2030, Anti-Racism Strategy 2026–2030, and the LGBTIQ+ Equality Strategy 2026–2030.

Because rights-based change requires both policy alignment and community trust. Because challenges aren’t confined to silos or borders, and neither are we.

A more just, joyful, and interconnected world? I’m not waiting for it. I’m actively building it together with the next generation of leaders, across the EU, UN, the WHO European Region, and beyond. Get in touch. Let’s build something together.